- Lighting Solutions
- Case Studies
The selection of the right lighting can be a major contribution to retail sales. Lighting can establish a store’s image, lead customers inside, focus their attention, make the products attractive and visible, and in general encourage purchasing. “Energy Effective” lighting provides all these benefits for the lowest life-cycle cost, while saving energy, operating costs, and maintenance. This guide shows you how it is done, with sample layouts and specifications that are energy effective, and energy code compliant.
Retail lighting must have good color, contrast and balance between lighted surfaces. Other qualities are listed in the chart below. There is no single formula for all retail lighting. A professional lighting designer or retail designer may be able to create successful designs while breaking all the rules suggested here. However, this guide is intended to provide sound advice and simple techniques for consistently successful and “energy effective” retail lighting.
When customers make their way into retail stores, they are often bombarded with products from every angle. For some, having so many product choices to choose from makes their shopping experience a bit overwhelming and uncomfortable.
Fortunately, a great way to enhance shopper’s experiences is by using the most effective lighting. To be effective and efficient, LED lighting answers both needs. Here’s a quick look at five tips for enhancing your customers’ experiences with the right lighting. Continue Reading →
Distinguished retailers have long understood the importance of exceptional lighting within a retail space. However, many brands are still undecided about exactly how lighting impacts their customers and their perception of merchandise value. The right lighting can go beyond augmenting goods and is an essential component of brand definition.
High CRI sources reproduce merchandise color that is similar to natural lighting. This more desirable, quality lighting allows colors to be vivid and alive. In turn, this enhances the customer’s perception of rich colors and textures of merchandise. Continue Reading →
Retailers, prepare to be amazed at the new LED lighting fixtures that will allow you to communicate directly with customers through their “smart” devices. You can message them as they move through your store, or anywhere your LED lights shine.
GEtm Lighting and ByteLighttm have combined technologies to provide next generation LED light fixtures that use geolocation technology embedded within the fixtures themselves. Yes, it sounds like science fiction, but it is today’s science reality. Continue Reading →
The best boutique shop ideas start with specialty lighting designed to attract and engage the high-end shopper looking for luxury, elegance and expensive merchandise. This type of retail space requires a perfect combination of functional, aesthetic and mood lighting. Continue Reading →
But there are also benefits of using LED lamps for store lighting fixtures due to the unique type of light that is generated. LED lamps allow businesses to highlight certain products, create a subtle mood for their customersand encourages the customer to make purchases.LED lamps also define the style and purpose of a business.
Below are examples of the best products to sell with LED light fixtures.If you own a business that sells any of these products, you can employ this lighting, hopefully to the benefit of your bottom line. Continue Reading →
More and more high-end retailers are upgrading LED light displays. With these new lighting solutions, retailers can turn any item into a must-have, making their space come to life for their customers.
With an LED lighting upgrade, stores can create displays that showcase items that simply cry out to be purchased. Lighting can truly make or break a retail space, and enhance or distract a shopper’s experience.
Before you begin to upgrade your illumination, make sure to partner with someone who will listen to both your needs and the needs of your customers.This way, you can best determine how and where to use LED lamps. The function of these lamps can highlight your product selection, drawing your clients in. Continue Reading →
Department stores remain one of the most trusted retail outlets for customers looking for a wide variety of products competitively priced in an environment enhanced by a department store lighting style that makes shopping a happy experience.
Department stores traditionally use medium high ambient, or general, light levels.Fun accent lights,which draw attention to featured products and good task lighting,enhance fitting rooms and cashier stations. Shoppers are looking for more than products – they are looking for solutions, and the smart retailer knows how to respond.
Continue Reading →
Owners of boutiques and specialty retail outlets who wish to attract a discerning clientele know that high-end lighting and luxurious surroundings are used to project the image of quality products and services.
The object of any good lighting design is to emphasize the store image, attract the target market, to which the store caters to, and create an environment conducive to enhancing the shopping experience. For the upscale market, three layers of appropriate lighting can achieve these goals. Continue Reading →
The popularity of upgrading to LED lighting systems and realizing their numerous benefits has spread at the speed of light among retailers, who feel the impact on their bottom lines—right where they want it.
An LED is a light-emitting diode, which provides such efficient and cost-effective lighting compared to traditional incandescent and fluorescent lighting systems that governments have mandated the phasing out of old, outdated, traditional lamps and fixtures.
Some companies are still concerned about replacing their systems because of the initial costs and lack of awareness of the many benefits that LED lighting offers, but their fears can no longer be justified. Continue Reading →
Pete Miller is a leader in the lighting industry with over 30 years of industry experience. He is both a Lighting Certified Professional (LC) and a Certified Document Technologist (CDT) from the Construction Specifications Institute.
Through his career, he has been involved with the design of over 600 on-time store openings and is quickly adding to this total everyday.Continue Reading →