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Saving money on utilities is a very common goal in retail, but did you know you can make a big different through simply changing your light fixtures and lamps? Commercial retail lighting may seem like a small cost compared to other utilities, but can add up significantly over time.
Likewise, small changes – like these – can make a lasting impact. Continue Reading →
Distinguished retailers have long understood the importance of exceptional lighting within a retail space. However, many brands are still undecided about exactly how lighting impacts their customers and their perception of merchandise value. The right lighting can go beyond augmenting goods and is an essential component of brand definition.
High CRI sources reproduce merchandise color that is similar to natural lighting. This more desirable, quality lighting allows colors to be vivid and alive. In turn, this enhances the customer’s perception of rich colors and textures of merchandise. Continue Reading →
Cove lighting ideas can be used to create a unique shopping environment by the strategic use of impressive lighting effects, usually by tucking lamps and strips into recessed areas with fixtures hidden. Cove lights can be the source of the primary or ambient light, used to create a mood, to highlight displays or special features and to support brand identity.
Cove lights come in various styles, including flexible rope lights and cove-mounted LED (light emitting diode) strip lights. They can provide cold white light, warm white light, colored light and even color-changing light with linear strips. Continue Reading →
The best retail lighting solutions satisfy human needs by attracting customers and providing a comfortable, safe shopping experience while enabling staff to perform their tasks; meet architectural design needs for complementary, effective lighting; and deal successfully with environmental and economic needs regarding installation, maintenance and energy costs. Continue Reading →
There are a variety of reasons that retailers don’t want to give up their fluorescent lighting systems and switch to LED lighting. The majority of retailers are hoping they can, somehow, avoid making the change from fluorescent to LED altogether. The reasons range from not wanting to shoulder the costs for what they see as questionable benefits to sheer rebellion at having this change imposed on them by the government. Continue Reading →
Lighting options for your retail business must meet not only the need for cost-effective installation and maintenance, but also the ongoing cost of electricity, which means LED (light emitting diode) lighting is the wisest choice. The urgent need for security and safety outdoors is also solved by LED lamps, which provide illumination superior to incandescent lamps with much lower energy use. Continue Reading →
Your retail lighting can do more than illuminate your store. It can also help create a more pleasant store environment while also marketing your products. As our understanding of consumer psychology grows, we are realizing just how important and effective accent lighting for retail stores can be. By taking advantage of this lighting technique, your stores will leave a better impression on customers and have an edge over your competitors. Continue Reading →
Anyone who has ever tried on new clothes, under the harsh fluorescent lighting of a retail establishment, can agree to the importance of a flattering store lighting design plan. Lighting sets the mood. Whether it’s the sun’s ability to brighten a gloomy day or the unmistakable message sent by a candle lit dinner, lighting has the power to help guide an emotional response from the viewer.
What this means in the retail lighting game is that store operators have a wide range of opportunities to get it right, and get it wrong when opting for a suitable lighting mix. Continue Reading →
Your retail store lighting should do more than just help people view the merchandise. If you get creative with your lighting design, you can bring out the unique character of your business and leave a memorable impression on your customers. This is especially important for small, high-end boutiques.
One easy way to make this impression is by using unusual or unique store light fixtures. There are many creative designs on the market today that can both help bring in more business and make your store the type of place that customers will never forget. Continue Reading →
LED lighting for retail stores isn’t just about energy efficiency. This new technology also works great with creating different colors for your lighting design.It also gives store managers more lighting options than what they had with traditional sources.
How can you use colored LED lighting to improve your stores? Let’s take a look at some ideas. Continue Reading →
Pete Miller is a leader in the lighting industry with over 30 years of industry experience. He is both a Lighting Certified Professional (LC) and a Certified Document Technologist (CDT) from the Construction Specifications Institute.
Through his career, he has been involved with the design of over 600 on-time store openings and is quickly adding to this total everyday.Continue Reading →